Q.
We’ll have to “downsize” about 20 people, because
we just don’t have the business to support them any more. We’ve
tried everything—shortened hours, pay cuts, voluntary
resignations—and we still have to cut back. The problem is that
these are really good people, and it’s not their fault we have
to let them go. How do we do this in a way that will minimize the
impact on them—as well as on those we can keep?
A. Do
it with honesty and caring—and don’t delay it or drag it
out. How you treat the downsized employees directly affects the
morale and retention of the valued, high-performing employees who
aren’t
downsized. And don’t keep it a secret: let people know it’s
coming and why—and ask their help in getting through the
process. The best advice I can pass along comes from management
psychologist and consultant Alan Downs, who specializes in strategic
human resources planning. He’s written several books, including
AMACOM's Corporate
Executions
(1995), a much-acclaimed expose on downsizing. Some highlights:
The tough decisions of
who must be laid off, how much notice they’ll receive, the
amount of severance pay, and how far the company will go to help the
laid-off employee find another job aren’t given enough
attention. These are critical decisions that have as much to do with
the future of the organization as they do with the future of the
laid-off employees. Here’s how to make downsizing as
painless—and as effective—as possible:
1.
Don’t Let Legal Concerns Design the Layoff.
Most corporate attorneys
will advise laying off employees on a last-hired, first-fired basis
across all departments. Or they’ll say to lay off 10 percent of
employees across all departments on a seniority-only basis. This way,
no employee can claim that he or she was dismissed for discriminatory
reasons.
Furthermore, attorneys
often advise against saying anything more than what's absolutely
necessary to either the departing employees or the survivors. This is
designed to protect the company from making any implied or explicit
promises that aren't then kept.
But
laying off employees by a flat percentage across different
departments is irrational. For example, how can accounting cope with
the same proportion of fewer employees as human resources? The
decision of how many employees to lay off from each department should
be based on an analysis
of business needs,
not an arbitrary statistic.
Laying off employees
strictly on the basis of seniority also doesn’t make good
business sense. The choice of employees for a layoff should be based
on a redistribution of the work, not the date the individual employee
was hired. Sometimes an employee of 18 months has a skill far more
valuable than one with 18 years' seniority.
2.
Give as Much Notice as Possible.
Managers fear that if employees know their fate ahead of time, they
might become demoralized and unproductive—and may even sabotage
the business. But there’s no documented evidence that advance
notice of a layoff increases the incidence of employee sabotage. The
lack of advance notice, however, does dramatically increase mistrust
of management among surviving workers. By not giving employees
information that could be enormously helpful to them in planning
their own lives, management creates a cycle of mistrust and
helplessness that can be destructive and require years to correct.
Afterward,
Talk About It.
Many managers believe
that after a layoff, the less said about it the better. With luck,
“Everyone will just forget and move on.” The reality is,
surviving employees will talk about what’s happened whether the
management team does or doesn't. The more the company tries to
suppress these discussions and act as if nothing has happened, the
more subversive the discussion becomes. Recovery from a layoff
happens faster if managers and employees can speak their minds freely
about what's happened. In fact, it can be a great opportunity for the
team of surviving employees to pull together and renew ties.
Downsizing Effectively
Here are a few final
suggestions. They won't completely eliminate the dangers of
downsizing, but they’ll help you avoid the common pitfalls of a
poorly planned layoff.
• Lay off because
you’ve overstaffed for your business plan, not because
you’re not
making a enough profit. If profits are down, you’ll need all
your
human
resources in place to correct the problem.
• It’s better
to communicate too much, rather than withhold information—before,
during, and after the
downsizing.
• Research
applicable laws and follow the spirit
of the legislation.
• After the
layoff, give employees the psychological space to accept, and
discuss,
what has happened.
• Respect employee
dignity as much as business planning.
When you can’t
avoid the need for a reduction in staff, you can accomplish a layoff
in such a way that the problem is fixed and the organization excels.