Q. I
have trouble meeting my goals, and even a last-minute push near the
end of the year doesn’t help much. My appraisal is coming up in
six months, and I need to fix this problem. Where do I start?
—George R.
A. George,
you’re already on the right track—by looking six months
ahead. You’ve already discovered that you can’t meet your
goals by looking at the problem a week or two before the goal
deadlines. Successful people make things happen, and that starts with
planning—setting goals. Here are a few techniques work well for
many successful people:
•
Use a win/win approach to
minimize the possibility of failure. Set goals that take some effort,
but are achievable. If you commit to a goal you can’t reach,
you’re really setting yourself up to fail. This means you have
to have a frank talk with your boss.
• Create
step-by-step action plans to reach each goal. Focus action steps on
effective, not just efficient. Some people are really busy, but get
little done.
• Take “Power
Pauses” throughout the day and ask, “Is what I’m
doing now helping me meet my goals? If not, why am I doing it?”
• Make sure that
both you and your boss agree to each goal, and that you both can
commit to whatever it takes to reach the goal.
• Set aside time
each day and each week to work on your goals. Break down larger goals
into smaller, benchmark goals; use action steps to reach them.
• Make sure your
goals are clear—and in writing. That way there’s no
confusion on what you’re supposed to do.
• Make sure your
goals fit into the organization’s objectives, mission, and
long-range plans.
What’s
a Good Goal?
The acronym
SMART
can help you set—and meet—good goals:
Specific.
Limit each goal to a single topic. “I
will increase ABC’s roofing tile orders to us by 12 percent, by
October 1.”
Measurable.
Make the goal observable, something you can see, hear, touch, etc.
It must
answer the questions: How
much? How many?
How
well?
In the goal just described, you can
track the sales by the volume and the target date. There’s no place to
hide: either you reach it or you don’t.
Achievable.
It must be possible to achieve, but have “reach” in it.
It should answer the
question,
“Why?”
(Why can
I increase ABC roofing sales? Because we have a new
product they
want…because I can spend three more hours each week presenting
to new
prospects…because
they told me they like our products…because we’ll
develop new product catalogs I can send out no later than February.)
Results-oriented.
It must describe the end results you want to achieve (“12
percent sales
increase in ABC
roofing products.”
Time-bound.
It must have a target date for completion (October
1.)
Overcome
the Barriers
One other technique will
help you reach goals: Identify any barriers you face—especially
in risk-taking. If you’re concerned about the consequences of
your action plans, clarify possible outcomes. Get the resources
you’ll need, and spend time with people who can support and
guide your efforts.
Another barrier:
pressure. Set enough time aside to do the job right. Re-define your
priorities to focus only on actions that will help you meet your
goals. Find ways to release pressure and frustration: walking,
working out; exercise, physical labor.
A third barrier is to
ignore available information. Get honest feedback at each step, and
change your techniques as needed. Stay current with the technology
and literature in the field.
Finally, set benchmark
dates to check progress: 2 percent sales increase in March; 3 percent
in April; 5 percent in May. Record and report your progress to your
boss monthly so neither of you will be surprised at the results. If
necessary, get coaching to do even better.