Q.
I called four people in the last two days (all business calls), and
only one called back. Not returning calls, especially when the
receiver has to say “No,” seems to be a growing practice.
Am I wrong in expecting calls to be returned? —
Elizabeth T.
A.
It’s discouraging and frustrating when people don’t
return calls. A friend of mine recently had what he believed was a
good interview for a management position, and even sent a follow-up
note. After two weeks of waiting, he called the interviewer to ask
about the status of his application. He got through only to an
answering machine, so he had to leave a voice-mail message. The
interviewer still hasn’t responded.
I wish I knew why not
returning phone calls is a problem today. My guess it’s because
of the huge increase in unsolicited phone calls; the growing
workload; the less time available; the growing insensitivity in our
culture; not knowing how to say “No” graciously.
Whatever the cause, not
returning calls is unprofessional and rude. (I’m not talking
about unsolicited telemarketing calls—just those made to check
on the status of a problem; to ask a question.)
Here are three guidelines
that can help you return problem calls—especially to refuse a
request or give unpleasant news.
• Do
it now.
Putting off an unpleasant phone call makes the situation worse. Why
not get rid of the unpleasant task as soon as you can, so you can
move on to other things? Tell job applicants during the interview
when they can expect to hear from you. If it’ll be more than a
week, say so, and say why (you’re still interviewing
candidates; it takes at least three weeks to check the references of
several other leading candidates; a key decision-maker won’t be
available for at least three weeks.)
• Avoid
language that suggests a winner and a loser—
that pits you against the caller. Try to eliminate negative-sounding
words from your response: afraid,
bad luck, blame, cannot, cornered, crisis, delay, excuse, fail,
fault, fear, final, forgot, frustrating, impractical, inadequate,
insist, loser, loss, must, nervous, no, non-negotiable, overloaded.
• Develop—and
use—a sample script for saying “No.”
Here’s a four-step technique that works for almost any refusal,
and you never have to use the word “No,” or any negative
phrase. You’ll be able to deal with almost any unpleasant
situation quickly, and not damage the relationship.
1.
Respond with a positive--or at least a neutral--statement. “I’d
like to help you,” or, “I can see that’s important
to you.” or, “That’s a critical project.”
2.
Summarize what prevents you from saying "Yes" right now.
“Right
now I have to…” or “I'm on my way to a meeting
(or preparing for a meeting) in just a few minutes.” or, “My
calendar is full right now. What can we do to work out another
arrangement?” In this step, it’s important not to use the
words “but” or “however,” because they make
the other person defensive and, in effect, cancel the first
statement. Instead, say, “At the same time…” or
don’t include a transition statement—go right to step
two.
3.
Suggest options.
“Can I call you at 3 p.m. to set up an appointment?” or,
“Can we schedule this for a later time? How about 1 p.m.?”
or, “ How about your putting together an outline of ideas so
we can look at it?”
4.
Invite collaboration, ideas, suggestions to solve the problem.
“Are there other
options we can consider?”
or, “Is there something else you can suggest?”
Hold Your Ground
What if the other person
doesn’t agree to any of these steps? Then hold your ground and
keep repeating the four steps like a broken record (just change the
wording a little each time). This is being assertive—and you’ll
deal with the unpleasant task quickly.
Throughout
the conversation, try to use only words of support and cooperation:
collaborate,
guide, helpful, idea, learn, manage, offer; open mind; solve,
synergy, team, team player, thanks, together, work together.
Using only positive words in the conversation positions you as a
partner,
not an enemy.
It’s not as easy for the caller to get angry or frustrated with
you when you keep saying things like, “I’d
like to help you; that’s a really important task; let’s
see what can be done.”
With these techniques,
you’ll handle those unwelcome phones more quickly and easily.
And you’ll lower your stress as well.